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Gallatin, TN 37066
Hours / week
Mostly day hours
Tasks & Responsibilities
KNOWLEDGE, SKILLS, AND ABILITY: ● Ability to work collaboratively at all levels of the organization. ● Ability to build and maintain strong long-term relationships with agencies. ● Ability to multitask and work in a collaborative and fast-paced environment. ● Organizational skills, including prioritizing, scheduling, time management, and meeting deadlines. ● Excellent interpersonal skills, respectful and responsive. ● Excellent analytical skills ● Familiarity with ecommerce technologies, such as merchandising tools, A/B testing tools, analytics tools and Shopify plugins ● Ability to work under pressure. ● Creative problem solving. ● Displays a positive, optimistic attitude in all interactions with people. ● Business acumen/fiscally responsible.
Requirements & Benefits
Day-to-day owner of the website, including website merchandising, conversion rate optimization, SEO, website production, and the overall website user experience ● Planning and execution of email and SMS strategies and campaigns ● Day-to-day manager of the relationship with external ecommerce and digital marketing agencies ● Work closely with the product team and social team on executing brand, product and promotional strategies, new product launches and brand storytelling ● Leverage website metrics, merchandising metrics and customer insights to recommend and implement campaigns and website improvements, as well as continual improvements to conversion rates, margin, website experience, brand experience and customer loyalty ● Work closely with paid media agency on landing page experiences ● Work closely with development team on website enhancements, including SEO enhancements ● Participate as an integral part of the management team that develops brand strategies, product strategies, promotional strategies and loyalty strategies JOB REQUIREMENTS: ● Bachelor's degree in Marketing, merchandising or a related field ● 5-7 years experience in eCommerce Management ● Excellent verbal & written communication skills ● Strong Excel skills ● Remain current with Social Media, SEO, digital marketing, retail and ecommerce trends, and how those trends impact the online shopping journey ● Strong problem-solving skills, attention to detail, and results-oriented ● CRM Email & SMS Marketing using tools such as Klaviyo & Attentive ● Significant experience using Google Analytics and / or other website and retail analytics systems ● Expertise with Shopify or other ecommerce platform, and in using website tools for website merchandising, product management, promotional management, A/B